Editorial

Rogério H. Quintella

1-3

                                                                                                                                                                

A discriminant analysis of the relationship between strategic factors, industry and performance in Brazilian manufacturing industry companies

Carlos Alberto Gonçalves, Alexandre Teixeira Dias, Reynaldo Maia Muniz

287-311

                                                                                                                                                                

Effects of the diversification strategies on the performance of the Brazilian industrial companies: a study about companies listed in the SĂŁo Paulo stock exchange in the period 1997-2001

Pablo Rogers, Wesley Mendes-da-Silva, Germano Mendes de Paula

313-338

                                                                                                                                                                

Competencies, management of competencies and professions: perspectives of research

Kely CĂ©sar Martins de Paiva, Marlene Catarina de Oliveira Lopes Melo

339-368

                                                                                                                                                                

Organizations, representations and syncretism: the experience of a family company facing changes and managerial successions

Claudiani Waiandt, Eduardo Davel

369-394

                                                                                                                                                                

An exploratory study about a new kind of enterprise: the academic spin-offs

Lucelia Borges da Costa, Ana LĂșcia Vitale Torkomian

395-427

                                                                                                                                                                

Factor from technology readiness index (TRI) as antecedents of technology acceptance model (TAM)

Péricles José Pires, Bento Alves da Costa Filho

429-456

                                                                                                                                                                

Trade-offs in customized services and the customer point of view

Rafael Teixeira, Ely Laureano Paiva

457-480

                                                                                                                                                                

Overbooking, yield management and demand forecast: an empirical study of the arrivals in airline reservation systems

Alessandro Vinícius Marques de Oliveira, Renée Baptista Ferraz

481-506

                                                                                                                                                                

The prisoner's dilemma and the inefficiency of the real options method

André Barreira da Silva Rocha

507-531

                                                                                                                                                                

Patterns of productivity of Brazilian authors in accounting magazines and congress: a study bibliometric

Geraldo Alemandro Leite Filho

533-554

                                                                                                                                                                

Beleza natural: growing in the bottom of the pyramid

Maribel Carvalho Suarez, LetĂ­cia Moreira Casotti, Victor Manoel Cunha de Almeida

555-574

                                                                                                                                                                

Sustentabilidade: caminho ou utopia?

TĂąnia Margarete Mezzomo Keinert

575-577

                                                                                                                                                                

Projetos culturais: técnicas de modelagem

Luiz Alex Silva Saraiva

579-581

                                                                                                                                                                

International accounting and multinational enterprises

De Lee H. Radebaugh, Sidney J. Gray, Ervin L. Black

583-583

                                                                                                                                                                

PrĂĄticas de recursos humanos: conceitos, ferramentas e procedimentos

Ana Cristina Limongi França

583-583