Perspectivas de Sustentabilidade



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Elin Merethe Oftedal
Giovanna Bertella
Sanjay Lanka
Małgorzata Grzegorczyk
Petra Molthan-Hill

Resumo

Objetivo: a ideia desta edição especial é explorar em mais detalhes como modelos de negócios resilientes, sustentáveis e responsáveis podem ser desenvolvidos. Métodos: os artigos selecionados para esta edição especial oferecem diferentes abordagens para estudar (a) o estado da arte neste campo e (b) métodos e motivadores para atingir os objetivos acima. O desenho de pesquisa utilizado são revisões sistemáticas da literatura, estudos qualitativos, estudos quantitativos e estudos de caso. Resultados: a partir das revisões da literatura, torna-se evidente que o triple bottom line precisa de abordagens mais sofisticadas, incluindo operacionalização, análise, discussão ou resultados de todas as três dimensões. Além disso, vários dos artigos apoiam pesquisas recentes sobre a importância dos stakeholders. Conclusões: a participação dos stakeholders surge como uma importante via de pesquisa para um modelo de negócio sustentável. Assim, os modelos de negócios sustentáveis e a literatura de pesquisa e inovação responsável se aproximam sobre esse tema. A implicação gerencial é focar na inclusão e compreensão de seus stakeholders. A implicação política é estar ciente do contexto em que as empresas estão operando para criar sistemas que possibilitem operar de forma sustentável.



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Oftedal, E. M., Bertella, G., Lanka, S., Grzegorczyk, M., & Molthan-Hill, P. (2020). Perspectivas de Sustentabilidade. Revista De Administração Contemporânea, 25(3), e200413. https://doi.org/10.1590/1982-7849rac2021200413.en
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