Diversificação e competitividade nas cooperativas agropecuárias

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DOI: https://doi.org/10.1590/S1415-65552004000400003
Keywords:
diversification, agricultural cooperatives, competitive strategy

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Marco Aurélio Marques Ferreira
Universidade Federal de Viçosa
Marcelo José Braga
Universidade da Califórnia

Abstract

The objective of this study was to evaluate the diversification in the agricultural cooperatives, and to relate this strategy to the improvement of the organization's competitive position. As a theoretical referential, the theory of the growth of the Firm was adopted. It supports the resource-based as perspective. The econometric model Logitwas used to determine the impact of the variables associated to the decision for diversification. For data collection, it was used a survey on a representative sample of cooperatives distributed in the States of Minas Gerais and São Paulo. The results showed that among the conditioners that are negatively related to diversification are the operational result by cooperative member, the total patrimony and the cooperative type. On the other hand, the increases in age, in employee numbers and in the operational leftovers also positively influenced the diversification in the cooperatives. Also, a positive correlation occurred between diversification and the measures of result and performance.

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How to Cite
Ferreira, M. A. M., & Braga, M. J. (1). Diversificação e competitividade nas cooperativas agropecuárias. Journal of Contemporary Administration, 8(4), 33-55. https://doi.org/10.1590/S1415-65552004000400003
Issue
Vol. 8 No. 4 (2004): Oct/Dec - 2004
Section
Articles

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Author Biographies

Marco Aurélio Marques Ferreira, Universidade Federal de Viçosa

Doutorando em Economia Aplicada, Mestre em Economia Aplicada e Administrador com Habilitação em Administração de Cooperativas pela Universidade Federal de Viçosa (UFV). Coordenador do Curso de Administração da Faculdade de Minas (FAMINAS), em Muriaé/MG. Suas áreas de interesse em pesquisa são administração de setores específicos, agronegócios e economia das organizações cooperativas.

Marcelo José Braga, Universidade da Califórnia

Pós-Doutorando em Economia Agrícola pela Universidade da Califórnia, em Davis, USA. Doutor em Economia Rural pela Universidade Federal de Viçosa . Professor Adjunto III do Departamento de Economia Rural da Universidade Federal de Viçosa e Bolsista do CNPq. Suas áreas de interesse em pesquisa são relacionadas à economia das organizações cooperativas.