Os critérios competitivos da produção: um estudo exploratório na construção de edificações

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DOI: https://doi.org/10.1590/S1415-65552003000100004
Keywords:
production strategy, building industry, small firms

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José de Paula Barros Neto
Universidade Federal do Rio Grande do Sul
Jaime Evaldo Fensterseifer
California University
Carlos Torres Formoso
Salford University

Abstract

Competitive priorities are objectives that companies should strongly strive to achieve to increase its competitiveness and, consequently, its market share. Based on the literature, the most important competitive priorities are: cost, quality, time, flexibility, innovativeness and services. Each one of them has its own aspects, because their concepts are vast and generic. But, due to the characteristics of the building industrial sector, it is necessary to make an adaptation of these concepts. Then, the objective of this paper is to analyze the contents of competitive priorities in the building industry, considering the peculiarities of this sector. This study was developed through semi-structured interviews with experts in construction management, application of a strategic production diagnosis and observation of these concepts of competitive priorities in small firms of building industry in Rio Grande do Sul, Brazil.

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How to Cite
Barros Neto, J. de P., Fensterseifer, J. E., & Formoso, C. T. (1). Os critérios competitivos da produção: um estudo exploratório na construção de edificações. Journal of Contemporary Administration, 7(1), 67-85. https://doi.org/10.1590/S1415-65552003000100004
Issue
Vol. 7 No. 1 (2003): Jan/Mar - 2003
Section
Articles

Since mid-February of 2023, the authors retain the copyright relating to their article and grant the journal RAC, from ANPAD, the right of first publication, with the work simultaneously licensed under the Creative Commons Attribution 4.0 International license (CC BY 4.0), as stated in the article’s PDF document. This license provides that the article published can be shared (allows you to copy and redistribute the material in any medium or format) and adapted (allows you to remix, transform, and create from the material for any purpose, even commercial) by anyone.

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Author Biographies

José de Paula Barros Neto, Universidade Federal do Rio Grande do Sul

Doutor em Administração pela Universidade Federal do Rio Grande do Sul. Professor Adjunto do Centro de Tecnologia da Universidade Federal do Ceará. Suas áreas de interesse em pesquisa são estratégia, administração da produção.

Jaime Evaldo Fensterseifer, California University

Doutor em Administração pela California University, USA. Professor Titular do Programa de Pós-Graduação em Administração da Universidade Federal do Rio Grande do Sul. Suas áreas de interesse em pesquisa são estratégia, relações internacionais, agribusiness.

Carlos Torres Formoso, Salford University

Doutor em Engenharia Civil pela Salford University, UK. Professor Adjunto do Núcleo Orientado para a Inovação na Construção da Universidade Federal do Rio Grande do Sul. Suas áreas de interesse em pesquisa são administração da produção, estratégia, desenvolvimento do produto.