Published July 31, 2023
| Version v1
Report
Open
Peer review report for: Omnichannel as a consumer-based marketing strategy
- 1. Universidade Federal de Santa Catarina, Brazil
- 2. Universidade Federal do Rio Grande do Sul, Escola de Administração, Brazil
Description
PEER REVIEW REPORT FOR:
Gasparin, I., & Slongo, L. A. (2023). Omnichannel as a consumer-based marketing strategy. Revista de Administração Contemporânea, 27(4), e220327. https://doi.org/10.1590/1982-7849rac2023220327.en
HOW TO CITE THIS PEER REVIEW REPORT:
Ocke, M., Gasparin, I., & Slongo, L. A. (2023). Peer review report for: Omnichannel as a consumer-based marketing strategy. RAC. Revista de Administração Contemporânea. Zenodo. https://doi.org/10.5281/zenodo.8199916
REVIEWERS:
Marco Ocke (Universidade Federal de Santa Catarina, Brazil)
The other reviewer did not authorize the disclosure of his report.
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Open Report_RAC-2022-0327.pdf
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Related works
- Is supplement to
- Journal article: 10.1590/1982-7849rac2023220327.en (DOI)